
SCHEDAPP
Product & Branding Design
PROJECT OVERVIEW
SchedApp is a ( B2B white-label ) SaaS web application that streamlines the process of scheduling appointments for beauty centre managers. The application provides an easy-to-use interface that allows managers to easily schedule and manage appointments, as well as add new clients, team members, and treatment lists.
Additionally, the application allows managers to chat with clients, manage payments, and manage their availability.
The application is designed to be easily scalable, so it can handle a large number of users.
THE PROBLEM
Small and large medical or beauty centre practices with large numbers of patients are struggling to keep up with the demand for appointments and having difficulty managing their schedules and availability. And having trouble communicating with patients and processing payments.
Usually, They use paper planners, and they need a solution that would streamline the appointment scheduling process and make it easier to manage their schedules and availability. also, the branding of these clinics is so important to them, and they don't want to use the system without their brand identity ( such as logos & colors) especially when they have subsidiaries.
THE GOAL
To provide Clinic or Beauty centre managers with an effective and better product experience. And make it a super-friendly Ui.Ux smart SAAS application to schedule appointments and manage their schedules, clients, team members, treatment lists, payment, and communicate with clients through the built-in chat feature, and to keep their brand identity.

USER RESEARCH
I conducted 15 interviews to understand the needs, goals, and pain points of clinic and beauty centre managers.
They were asked a series of questions such as:
What are the primary responsibilities of your role as a clinic or beauty centre manager?
How do you currently manage client information and appointments?
How do you describe the way you manage all the clinic's operations?
How important is it to have access to real-time data such as client information, payment and appointment schedules?
What kind of information do you need to access quickly and frequently? and more..
80% of them struggle to manage the clinic's operations in an effective way.
70 % of the interviewees said that using several different systems to manage the clinic's operations ( Payment platform, appointments system, Chat platform, and 30% said they prefer to use paper planners to schedule appointments with the patients.
100% of them said they would be happy to work with one platform that combines all the clinic operations in an intuitive easy fast way.
PERSONAS

Dr. David .J 57 y.o
Owner of a Dental Clinic
"As a dentist and owner of a big dental clinic ( almost 14 years ), I am so busy, I need to be in control of everything. I have 7 employees 3 of them are dentists, we have a lot of patients, and we always want to provide them with the best care possible to our patients."
Problem Statement
David struggles to manage the clinic's operations, staff, and patients efficiently. The current system is outdated and lacks the functionality needed to provide the best care possible to patients, sometimes he uses paper planners, and struggles to keep track of patients' information.
Frustrations
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Frustrated with the inefficiency of the current system.
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Struggles to keep track of patient information, manage staff schedules, and generate reports.
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Also frustrated with the lack of customization options available with the current system.
Goals
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To improve the clinic's operations and provide the best care possible to patients.
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A web app that can efficiently manage appointments, staff schedules, patient information, payments, and generate reports.
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Customizable to fit the clinic's unique needs.

Sarah .S 32 y.o
Beauty Center manager
"I love my job in the beauty industry. to meet people to see how they are happy and feel highly confident, after a great beauty treatment they get from our amazing therapists, as a Beauty Center manager it's important to me to give them the best service, in an easy and fast way."
Problem Statement
Sarah struggles to provide a personalized experience for her clients while efficiently managing the beauty centre's operations. The current system lacks the functionality needed to keep track of Payments, and client preferences and send messages. and of course scheduling appointments.
Frustrations
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Struggles to keep track of client preferences and past treatments, and therapists management,
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The current system lacks the ability to send messages. She is also frustrated with the lack of integration with the payments system and the ability to see the history of invoices.
Goals
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To provide a personalized system to manage the beauty centre ( clients and staff )
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a great UiUx Web app that can efficiently manage appointments, fast and easily.
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Easy payments system, invoices history etc..
track of client preferences and past treatments.
WEB APP MAP
Register
Register Process
Log-In
Loading
Admin Panel
Book Now
Admin Profile
Notifications
Dashboard
Calendar
Clients
Treatments
Payments
Conversations
Team of Clinic
Settings
Booking List
Booking List
Clients List
T. List
Credit Card
Chat
Staff List
Account
Chat
Calendar
Client History
Add Treatment
Pay Form
Data
Add Member
Permissions
Income
Add Client
Data
Invoice
Analytics
Data
Pay History
Data
Integration
Customization
Support





















BRANDING
WHITE LABEL DESIGN PROCESS
The branding process for a white-label SchedApp involves several decisions we need to take into consideration to ensure that the app reflects the clinic's unique brand identity and values, and be user-friendly.
This involves creating wireframes and prototypes, selecting the appropriate color scheme and typography, and ensuring that the app is accessible to all users.
I design the web app with the ability to change the logo and color scheme in minutes, according to the brand colors and typography. using primary colors, secondary colours, etc..
Here you can see more example of how dental clinics use the app according to their brand identity:
